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Entrepreneurship Practicum: Creating Your Identity

The first practicum in a weekly series hosted by Entrepreneur-in-Residence Eric Kriss about starting a new venture. This session, "Creating Your Identity," describes and explains the steps that should be taken when developing an image for a new venture. Topics include: inventing a name, choosing logos and icons, selecting and acquiring a URL, developing the company email, address, and phone number, and business cards. More information on the Practicum series can be found on the SBA Entrepreneurship Program Web site here.

    School of Business Administration
    P.O. Box 248027, Coral Gables, Florida 33124-6520
TEL: 305-284-4643
FAX: 305-284-6526
GRADUATE: 305-284-2510
UNDERGRADUATE: 305-284-4641